Creating a new product.

Objective:

Develop de new hottest product ever…yeah EVER!!

Procedure:

First of all I have to get creative

May be some music

Get rid of distractions

Focus

Results:

Think of a new product or service you think would be successful.

•What is it?

I’m thinking on a service that is specially for airlines were you can assign gate numbers to every airplane as soon as they land, this way if an aircraft arrives early, it doesn’t have to wait or if another aircraft is running late, it does not interferes with another flight.

•Who is it for?

It will be useful for airlines all around the world

•How does it work?

It works with the integrated D-Link antenna on almost every aircraft, as soon as an aircraft is detected to be on the ground it assigns the optimum taxi route and gate number, so that the aircraft does not spend any time waiting.

•How would you advertise it or promote it?

First of all I would get detailed numbers and statistics, just to let every airline know how much money they are losing with this time being waited, on one hand the people on board get angry with this events and in the other hand the fuel being burned by the engines cost a lot of money.

This way I would let them know how much money they could save.

Conclusion:

Selling, buying…. But mostly selling is a difficult task if you are unable to communicate properly. Using the right words at the right time is always a must when trying to sell anything to anybody.

Also knowing your product helps a lot and understanding the needs of your customer, always trying to fulfill his needs instead of just selling trash.

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